Attention Business Owners and Marketing Managers

Most marketers now focus the vast majority of their efforts on digital marketing strategies like paid advertising, search engine optimization (SEO), content marketing, social media marketing, and more. Ask a handful of marketers which method they favor, and you will get answers both in favor of inbound marketing and others… Read More

When the 1920’s saw the first radio, experts thought it would be the death of newspapers, until television went on to surpass radio. And after all was said and done, now experts are making the claim that inbound marketing strategies are replacing outbound. But as we’re seeing, marketers are learning… Read More

New digital marketing trends are growing in 2018, and you need to stay abreast or risk being left behind. The latest trends include everything from emerging technologies to prospects demanding a more integrated experience. Here are the top digital marketing trends for 2018. Augmented Reality (AR). Consider how the Pokemon… Read More

Both as marketers and consumers of marketing, we are constantly inundated with imagery and messaging. According to the latest research, it takes outbound marketing teams as many as 21 or more touches to get the attention of potential prospects. This number has risen rapidly in the past decade and, with… Read More

There are several search industry trends to watch in 2018. Some will be more prominent, but one, in particular, bears much attention. Here is what this top Phoenix SEO agency recommends for 2018. How Google’s Algorithm is Changing Savvy brands will understand the mobile-first changes coming to Google in early… Read More

When you think of top strategies of successful B2B marketing companies, you may think of direct, outbound tactics like traditional advertising or telemarketing. The purpose of outbound marketing efforts is to be compelling and engaging so your target audience reaches out to you. While these strategies have a place in… Read More

Local company offers $10,000 for creative ideas in the Building Empathy Challenge  (Phoenix, Arizona – February 08, 2018) – KEO Marketing, an innovative digital marketing company based in Phoenix, is excited to announce the new Building Empathy Challenge. This contest is open to anyone with a creative design idea for… Read More

KEO Marketing, an award-winning business-to-business marketing agency, announced that CEO and president Sheila Kloefkorn will share her insight into the year’s latest technology trends, as well as findings from a meeting of international tech industry leaders during this month’s Arizona Technology Council Lunch & Learn. The meeting, titled “Top Technology… Read More

Inbound marketing trends can change as quickly as Google changes its algorithm – nearly 500 times per year. This makes it harder to stay out in front of your competition. What works one day may not work the next, but you still need inbound marketing to grow your business. Inbound… Read More

ABM, or account based marketing, and key account marketing are terms for similar marketing and sales outreach efforts. Key account marketing and ABM both involve targeting key account stakeholders to drive B2B sales. However, ABM takes key account marketing to a new level and incorporates additional digital distribution and tracking… Read More