Marketing Case Studies
KEO Marketing is a leading B2B marketing agency headquartered in Phoenix, Arizona. Since our inception in 2000, we have provided successful marketing strategies and campaigns for businesses of all types: B2B, Fortune 1000, eCommerce and more.Let us show you what we can do for your business. Download our complimentary case studies and see the results for yourself.
Account Based Marketing Program Delivered More Than 100 Qualified Leads In Less Than 2 Months
KEO Marketing offered a targeted Account-Based Marketing program to accelerate sales velocity for an enterprise technology client.
Account Based Marketing Program Delivers Dramatic Increase in Engagement and Sales Opportunities
KEO Marketing recently launched an Account-Based Marketing program to accelerate sales velocity for an enterprise client.
Learn How an EHR Provider Achieves 450% Increase in Leads After an AdWords Campaign Overhaul
KEO Marketing took over management of an electronic health records company in October of 2017. Following a comprehensive audit of the campaign, KEO Marketing’s digital marketing team re-organized the paid search campaign and launched new creatives. These steps combined with constant monitoring and management resulted in a significant improvement in the campaign’s performance.
Our Case Study dives into how we revived the client’s lackluster paid search campaign and surpassed their goals
New Website Brings an Increase in Qualified Leads and Conversions
How can a company that provides test equipment for electric power delivery systems build their brand, stand out from their competitors and collect more organic search leads from the web?
By redesigning their website to improve site usability and access on any mobile device and implementing a strong search engine optimization program.
The case study, “New Website Brings an Increase in Qualified Leads and Conversions” explains how ComRent International launched a redesigned website that delivered significant improvement in leads and positioned them higher in the search engines.
Creating a Search Marketing Program to Reach Prospective Customers
A nationwide supplier of construction equipment and parts relies on KEO Marketing’s search marketing solutions to drive more online business. “Our e-commerce website housed hundreds of pages with little to no copy, or manufacturer-provided copy that wasn’t unique,” said the company owner. “This absence of compelling, distinctive content negatively impacted our search engine rankings. We also lacked other tools to increase website traffic and ultimately boost revenue. For example, we didn’t yet have a blog, online resource section, social media presence, paid advertising program or mobile-friendly website. We needed a proven expert to help us develop a transformational search marketing program.”
Expanding Brand Visibility and Increasing Qualified Sales Leads while Maintaining Optimal Marketing Spends
Global data center provider, CyrusOne, relies on KEO Marketing’s business-to-business inbound marketing solutions to boost sales performance. “We needed to find new ways to take our message and our solutions to our target market. We needed to inform our prospective customers that our enterprise data centers provide flexible and innovative solutions that are designed firms wanting to outsource their critical IT infrastructure services. We needed to do that quickly and in a cost effective way. KEO Marketing was the right partner to accomplish those goals,” Scott Brueggeman, Chief Marketing Officer for CyrusOne.
Generating Qualified Leads that Translate into Increased Sales
Profiles International relies on KEO Marketing’s business-to-business inbound marketing solutions to deliver meaningful, measurable results. “Our goal is to accurately communicate our unique expertise and the vast amount of online talent management content we make available to prospective clients worldwide – all while staying within our established budget. We expect these efforts to translate into more qualified leads and increased sales performance,” Michael Wilk, VP of Marketing at Profiles International.
Website Design Focused on Customers Results in Significant Increase in Leads
The Valley’s leading home remodeling company, Republic West Remodeling, develops game-changing website with KEO Marketing. “KEO Marketing has long been our trusted marketing partner, so we it came time to renew our brand messaging we knew we wanted them to be heavily involved. “We are extremely pleased with the strategy and collaborative efforts of KEO Marketing in this endeavor. They really listened to our and our customers’ wants, needs and ideas. The website is fantastic and the immediate results have been significant,” Jim Weisman, founder of Republic West Remodeling.
Increasing Exposure for eCommerce & Brick-and-Mortar Stores
Fitness 4 Home relies on KEO Marketing’s online marketing solutions to drive web and foot traffic and sales.“It was extremely important for us to be able to tell [our] story in every location – in the stores and online – so consumers would know they could trust and buy from us,” Bob Lachniet, Owner & President of Fitness 4 Home.
Boosting Reach, Engagement and Sales through Social Media
Online retailer ePestSolutions.com employs KEO Marketing’s social media solutions to dramatically increase revenue generated through Facebook.“It’s our goal to make the pest control process for homeowners as inexpensive and simple as possible. We needed to find a cost-effective way to get consumers to our website, let them know that we care about their pest control issues and provide easy to find, easy to purchase solutions,” Monica Bird, Entomologist and co-founder of ePestSolutions.
Delivering Online Traffic and Online Leads
Arizona’s leading solar installation company, American Solar, depends on KEO Marketing’s online marketing solutions to grow their business.“Thanks to our relationship with KEO and our own dedicated employees, who remain diligently focused on delivering the highest levels of customer service, we were able to accomplish remarkable results last year,” Sean Seitz, President of American Solar.
Online B2B Marketing and Lead Generation Tactics Increase Sales
MES Hybrid Document Systems depends on KEO Marketing’s online B2B marketing solutions to increase sales.“It was important for us to update our website so we could be found for relevant keyword phrases in and around Ontario. Plus, we needed new web content that could convey the benefits of the customized solutions we provide to each of our vertical markets,” Kevin D’Arcy, Vice President of Sales & Marketing at MES Hybrid Document Systems.
Growing a Business with Online Lead Generation
OSAM Document Solutions, Inc. depends on KEO Marketing’s online marketing solutions to increase sales.”It was important for us to update our website so we could be found for relevant keyword phrases. Plus, we needed new webpages that could convey the benefits of the customized solutions we provide to each of our vertical markets,” Ron Thompson, Jr., President & CEO of OSAM.
Delivering Qualified Sales Leads at Optimal Cost
National data center, CoreLink Data Centers, relies on KEO Marketing’s online marketing solutions to boost sales performance.“We needed to find another way to let prospective customers know that our suite of technology services makes CoreLink the company of choice for firms outsourcing their critical IT infrastructure services, and do it in a cost effective way,” John Duggan, Vice President of Sales at CoreLink.
Driving Quality Traffic and B2B Leads
Arizona’s rising star in the tech industry, OneNeck IT Services, depends on KEO Marketing’s B2B marketing solutions to grow their business.“Our business model thrives on being the single point of accountability for our clients. KEO Marketing provides the same level of accountability with their B2B marketing solutions, and that has led to significant results from our website,” Chuck Vermillion, CEO of OneNeck IT Services.
Generating New Education Leads at Profitable Cost
Grand Canyon University trusts KEO Marketing’s pay per click (PPC) management solutions to boost admissions.“We needed to find another way to let prospective students know that our institution is the best choice for them – for their education, for their career, for their lives – and do it in a cost effective way,” Christel Mosby, Senior VP of Marketing for Grand Canyon University.