Although we would love prospects and customers to always take action on the first visit, that is not always the case. Through retargeting ads, also known as remarketing ads, you can present your offers again as they continue their online journey.
Retargeting advertising is a cost-efficient and effective means to identify potential customers based on their previous internet activity. Through the help of our retargeting program, your advertisements on the web are shown to those individuals who have previously viewed your website. This way, your marketing efforts are focused on those who are already familiar with your brand, but have not yet committed to a long term relationship.
The ideas, output, thought leadership, creativity, dedication and transparency delivered by your team has had a significant positive impact on our business and employees at CyrusOne.
- Scott Brueggeman, CMO, CyrusOne Data Centers