Inbound Marketing Improves your Brand’s Return on Investment

Marketing ROI

92.3 percent of the companies that adopted an inbound marketing strategy showed an increase in website traffic and 40 percent of them saw an increase of at least 75 percent. Inbound marketing for B2B companies is no longer an option; it is an imperative for lead generation.

Reduce Costs,
Increase Leads

Inbound marketing reduces costs as well. The cost of 3 out of 4 inbound marketing channels is less than the cost of any outbound marketing channel. On average, businesses save 31% on inbound marketing costs compared to paid search and inbound leads cost 61% less on average than outbound leads.

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What Are The Benefits of Having
an Effective Inbound Marketing Strategy?

  • More highly qualified prospects connecting through your website
  • Improvement in search engine rankings
  • Increased referral traffic
  • Expanded brand visibility through content distribution and sharing
  • More qualified sales leads
  • Increased sales and revenue
  • Lower cost per lead compared to outbound marketing


What Our Clients Say

I have found the KEO Marketing gang to be knowledgeable, fun to work with and results driven. Now if only we had more time to be that way.

Chris Anding

Digital Marketing Director, Avnet Technology Solutions