EHR Provider Achieved 450% Increase in Leads After AdWords Campaign Overhaul
The case study “A Local EHR Provider Sees 450% Increase in Leads After Hiring KEO Marketing to Run AdWords Campaign” details dramatic improvement in results.
The Company
A local electronic health records (EHR) company gained a new owner and investment in 2016. The new leadership team decided to manage paid search advertising in house and did so for the first year. Unfortunately, the in-house results did not show an acceptable return on investment.
The Results
KEO Marketing took over management and provided a comprehensive audit of the campaign. KEO Marketing then re-organized the campaign and launched new creatives. These steps combined with 24/7 bid management and best practice management resulted in a significant improvement in the campaign performance.
Leads increased and cost per lead decreased significantly
- 450% average monthly increase in leads
- 27% decrease in average cost per click
For information about how KEO Marketing can drive similar digital advertising results for your company, contact us or call or +1 480-413-2090.
Disclaimer: Individual results may differ from the projections contained in this report.