Shifts in Social Network Spending
Last year ends and the new year begins with major shifts in social network advertising spending. With 350 million users worldwide, Facebook is the #1 destination for marketers worldwide. Facebook has surpassed its former rival, MySpace, with marketers worldwide projected to spend $605 million on Facebook versus $385 million on MySpace in 2010.
Overall, online social network ad spending in the U.S. is predicted to reach more than $1.21 billion in 2009, an increase of 3.9% over last year. 2010 will see stronger growth of 7.1%.
Download the full report, “Social Network Ad Spending: 2010 Outlook.”
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With more than 25 years of hands on marketing strategy and operations experience, Sheila Kloefkorn is dedicated to developing marketing strategies and plans that help clients succeed. Some of the world's largest brands have depended on Sheila for marketing programs that delivered tangible and substantial results. Specialties: B2B marketing, lead generation, lead nurturing, sales strategy, marketing strategy, competitive marketing strategy, social media, search engine optimization (SEO), search engine marketing (SEM), mobile marketing, email marketing, website design, marketing plans.