In recent years Google has developed some handy little tools to help you help your website. Google’s webmaster tools can show you how your pages are being indexed, if you have pages not found, if you have duplicate meta data and so much more. Yahoo has a similar but less comprehensive tool set called Yahoo Site Explorer. Both can tell you some critical things about your site and how search engine friendly it is. We highly recommend checking them out. Read More
We’re relatively agnostic to platforms and outlets for online marketing. We are flexible and always work to find the best solutions for our clients’ unique needs. We have to say, however, that we LOVE PRWeb. Recently we did a head to head comparison of results for PRWeb and another large online PR distribution service. Not only was the other service lots more expensive, it didn’t offer the reach – online or offline. Some say PRWeb is great for generating online buzz, links and reach but it lacks the pick up from the offline world. In this case, the PRWeb release was picked up by a major magazine and our client’s products were featured prominently. The other newswire resulted in far less reach online and no pick up offline. The “proof is in the pudding”. PRWeb wins. Read More
