Press releases are an important part of a business’s communication process. Besides your clients seeing the release, you want the media to read it and follow up with you. If you invest in creating a great press release, you want to get the most of it. Here are eight tips… Read More

Many marketers who rely upon keywords to guide and plan their paid online campaigns have been holding their breaths for months now, afraid the drought of organic search information that hit non-paid users would soon affect them, as well. Read More

This blog post will discuss why your online reputation matters and provide some online reputation management tips. Learn more on our blog. Read More

It’s been about 2 years since Google introduced Universal Search, and its impact on search results is still being felt today. Google Universal Search displays products, videos, images, maps, ads, blogs, news, books and natural results (of course) — all on one page. If you hadn’t noticed, Google’s search results… Read More

Marketers already planned on increasing their social media spend in August 2009, and they have continued to increase them since then. Survey respondents in February 2010 claimed they will devote nearly one-fifth of their marketing budgets to social media in the next 5 years. Read More

Online public relations through social networking in Arizona is another method for generating publicity for an organization. Read more about on our blog. Read More

Your search engine marketing company’s service should keep close tabs on the overall changes and happenings within the world of SEO as well as search engine marketing developments that are specific to your business’ niche. Read More

Google rolled out real-time search technology last month, offering searchers access to brand-new blog posts, Tweets and news items far faster than the five to 15 minutes it previously took Google’s Web crawlers to discover newly created items. Read More

If you haven’t yet heard of Google Buzz, listen up! Google Buzz is the latest addition to one of the many tools offered by Google, and this one falls right into the social media category. Google Buzz is integrated into Google’s email service, Gmail. Like many other social media sites,… Read More

Last September, Marketing Profs conducted a survey of B2B and B2C marketers to find out which social media marketing strategies work (and don’t work) for them. The survey found that the most common social media marketing strategy used on Facebook was to attempt to drive traffic to corporate materials through… Read More