If you’ve already seen the dreaded, “We’ve detected that some of the links pointing to your site are using techniques outside Google’s Webmaster Guidelines….” message, then you already know what it’s like to try to build links in the post-Penguin 2.0 world. All hope is not lost, however, In Is… Read More
It’s been about 2 years since Google introduced Universal Search, and its impact on search results is still being felt today. Google Universal Search displays products, videos, images, maps, ads, blogs, news, books and natural results (of course) — all on one page. If you hadn’t noticed, Google’s search results… Read More
If you haven’t yet heard of Google Buzz, listen up! Google Buzz is the latest addition to one of the many tools offered by Google, and this one falls right into the social media category. Google Buzz is integrated into Google’s email service, Gmail. Like many other social media sites,… Read More
Google rolled out real-time search technology last month, offering searchers access to brand-new blog posts, Tweets and news items far faster than the five to 15 minutes it previously took Google’s Web crawlers to discover newly created items. Read More
Last September, Marketing Profs conducted a survey of B2B and B2C marketers to find out which social media marketing strategies work (and don’t work) for them. The survey found that the most common social media marketing strategy used on Facebook was to attempt to drive traffic to corporate materials through… Read More
Remember the days when you did a Google search for “pizza” and came up with millions of hits that included restaurants from just about every city in the world? Well, you’ll never have to narrow your local search again!
Now, a Google search for “pizza” will direct you to a page where you’ll see local results and in the middle of the search results. How do they know where you are? Your IP address! The unique IP of you, the searcher, helps Google deliver results based on the city you live in. Learn about local search engine optimization from KEO Marketing. Read More