Choosing a URL Shortening Service
URL shortening services are very popular with the surge in social networking sites like Twitter, Facebook and others, where every character counts. URL shortening reduces long URLs to tiny forms that still link to the same place. There are so many different services, you might be wondering which one is the best to use!
Well, the list of URL shortening services gets longer each day. Here are just a few of the most popular ones:
And that’s just the short list! It can be pretty overwhelming when you’re trying to figure out which one is best for you. The most important things to consider is whether or not the service offers 301 redirects, tracking and support. 301 redirects are the most important – it means that the link is permanent and not temporary, which is very important for search engine optimization.
We recommend bit.ly for URL shortening. It offers all of the above, plus it’s really easy to use!
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With more than 25 years of hands on marketing strategy and operations experience, Sheila Kloefkorn is dedicated to developing marketing strategies and plans that help clients succeed. Some of the world's largest brands have depended on Sheila for marketing programs that delivered tangible and substantial results. Specialties: B2B marketing, lead generation, lead nurturing, sales strategy, marketing strategy, competitive marketing strategy, social media, search engine optimization (SEO), search engine marketing (SEM), mobile marketing, email marketing, website design, marketing plans.